Google Search Takes Another Big Step Towards a Mobile-First World

Google Search Takes Another Big Step Towards a Mobile-First World

Google Search Takes Another Big Step Towards a Mobile-First World

Google recently announced that they would be rolling out their mobile-first indexing feature where search results on mobile would start indexing websites that are mobile-optimized.

Although this move hasn't really caught the online world by surprise, it's worth noting that over the past year and half, Google has put great emphasis on mobile search queries.

This is the result of years of decreasing market share in Internet traffic for desktop devices, with more and more people using mobile devices to surf the web, and indirectly search it.

This change means Google will "use the mobile version of the page for indexing and ranking" on Google Search Mobile.

Trump's China tariffs get bipartisan support, reflecting widespread United States disillusionment with Beijing
It would be a major blow to USA farmers, as a third of their soybean exports go to China, which totalled $14 billion past year . China responded in kind on Friday, announcing proposed tariffs on 128 US products worth close to $3 billion.

Google says it is about how Google crawls your site.

Google has made another big step in its shift towards mobile, by starting to link to the small-screen rather than desktop versions of many websites. Satisfied with the preliminary results, Google has now begun by migrating those websites that currently "follow the best practices for mobile-first indexing".

Google also explains that it will have one index for search results, not a mobile-first index that's separate from its main index.

Mobile-friendliness has always been one of the many factors in determining how a site is ranked, but it's not the only factor. Until then, its search engine's crawling, indexing, and ranking systems exclusively used the desktop version of a page's content.

Marvell Technology Group Ltd. (MRVL) Receives Average Recommendation of "Buy" from Analysts
Delpha Capital Management LLC acquired a new position in shares of Marvell Technology Group in the fourth quarter worth $112,000. The transaction was disclosed in a filing with the Securities & Exchange Commission, which can be accessed through this link .

With Google initiating the push, it's time to think mobile, more than ever before. And it will favor the mobile version of the webpage over its own fast-loading AMP pages.

But on mobiles, for example, the content of search snippets (the quick answers Google shows in search results) will now be extracted from a site's mobile-friendly page. That essentially means sites that include the same content and metadata on both mobile and desktop versions. On these sites, Google will show the mobile version of pages in Search results and Google cached pages, on desktop, tablet or mobile, as Google only has a single index.

Google will start looking at these pages with the same level of scrutiny that it looks at desktop pages, meaning their search engine optimization needs to be top notch for site owners to avoid traffic falls.

Sun shield to protect Great Barrier Reef
Nearly every coral reef system on Earth is affected by climate change. Development of the film is at an early stage and would...

Latest News