Apple sold 216 million iPhones previous year, so a 250 - 270 million sales target would be a record-breaking leap forward. The company is already enhancing its capabilities in the semiconductor space, and now, a Bloomberg report claims that the iPhone maker is secretly testing its own displays. Talking about the next-gen MicroLED screens, these displays will do with different light-emitting compounds which the recent OLED displays allow in trimming down the device's thickness as well as increase the brightness sans much power (report via Gizbot indicate).
Apple's devices might have some of the best displays on the planet, but according to a new report, there could be a big change on the horizon.
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They each played only 10 minutes while Wright rolled the dice that DiVincenzo and reserve Collin Gillespie could handle the load. The Loyola-Chicago team will now advance to the Sweet Sixteen and become the only real "Cinderella" team from Saturday to do so.
Apple producing its own displays could hurt a number of companies in the long run, including screen makers Samsung, Japan Display, Sharp and LG Display, ship-screen interface maker Synaptics and OLED technology developer Universal Display.
Universal Display stock hit an all-time high of 209 on January 19, before heading south. Apple also uses OLED screens in its current Apple Watch smartwatches. According to Bloomberg's unnamed sources, Apple is investing heavily into MicroLED display tech that could make its way first to the Apple Watch, before heading to future iPhones sometime in the next "three to five years". Apple is secretly using a designing and manufacturing area to develop its own screens for trial purposes. And its new secret project could send shivers down the spine of the rest of the industry.
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Perhaps not coincidentally, Google's annual I/O developer conference is also just a couple months away. To find an Android game to play instantly, check out the Instant Gameplay collection on Google Play.
MicroLED is a flat-panel display technology that comprises several microscopic LEDs, which self-illuminate per display pixel. This could allow Apple to distinguish its products from the competition by creating slimmer devices with improved display performance. Apple was reportedly developing future iPhones and iPads to operate with chips and modems from in-house and other suppliers in an effort to stop relying on technology from San Diego-based chip giant Qualcomm. Executives of Apple have approved development for next couple of years with an objective of shipping MicroLED screens in products.
For Apple, microLED offers more than thinner and more efficient display technology. However, these screens require a more advanced technological know-how than OLED displays.
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Once fully optimized for mass production, it will be the Watch to get new screen first says the insider. Moreover, the technology is new and could be a game changer that could benefit Apple and at the same time intensify competition. Sharp's shares dropped 3.3 percent, while Samsung's fell down 1.4 percent. Apple has for years standardized iPhone screens for color accuracy.